Wreaths of Cheshire
Home & Lifestyle

Wreaths of Cheshire was created from a desire to bring beautifully crafted faux florals into the home, offering a considered alternative to seasonal décor that could be enjoyed year after year. With every arrangement handmade using carefully selected materials, Lauren has built a brand centred around craftsmanship, quality and creating homes that feel warm, welcoming and deeply personal.

Collaborating with Wilson & Ward, I developed the brand across a packaging system and supporting brand assets that reflected the craftsmanship behind every handmade piece. From the first enquiry through to the unboxing experience, every touchpoint was designed to reinforce the warmth, quality and attention to detail at the heart of the brand.

Brand Identity / Brand Guidelines / Packaging / Print Collateral / Social Assets
Freelance Brand Designer (for Wilson & Ward)